CMU:DIY LIBRARY

CMU:DIY Takeover Slides

Slides presented by CMU:DIY at the Industry Takeover Seminar

CMU:DIY and Urban Development present regular sessions for aspiring artists: the Industry Takeover Seminar. At each seminar CMU:DIY delivers a short presentation and you can download all the slides here online.

CMU:DIY and Urban Development have also published the Industry Takeover Manual, a 38 page guide to getting your artist business started, with eight CMU:DIY guides and tips from 40 industry experts. Click here for more.

For more information on upcoming editions of the Industry Takeover Seminar from CMU:DIY and Urban Development click here.


01: MAKING MONEY FROM MUSIC
The music business exists to help artists make money from their songs, recordings, performances and brands. Find out about an artist’s key revenue streams and the business partners they work with to unlock each of them. Last presented: ITO London Jan 2018

CLICK HERE TO DOWNLOAD THE SLIDES

Further reading
Industry Takeover Manual: Chapter One
CMU:DIY Lecture Notes: Making Money From Music


02: GETTING STARTED AND BUILDING A TEAM
Artists need to kick-start their own careers and that means – once written the songs, recorded the tracks and honed the gig – you need to think about your artist business. Here are some tips for getting started and building a team. Last presented: ITO London Feb 2017

CLICK HERE TO DOWNLOAD THE SLIDES

Further reading
Industry Takeover Manual: Chapter Two
CMU:DIY Lecture Notes: Getting Your Artist Business Started


03: BUILDING A FANBASE: SOCIAL & MUSIC MEDIA
Building a successful artist business means building a fanbase. Find out how artists go about reaching and engaging new fans, and how social and music media fit in. Last presented: ITO London Mar 2018

CLICK HERE TO DOWNLOAD THE SLIDES

Further reading
Industry Takeover Manual: Chapters Three and Six


04: MAKING & MONETISING VIDEO CONTENT
Visual content is more important than ever in the music industry with video on YouTube, Facebook and elsewhere key for connecting with future fans. How can you make great video on a budget and where should you post it? Last presented: ITO London Apr 2018

CLICK HERE TO DOWNLOAD THE SLIDES

Further reading
Industry Takeover Manual: Chapter Four


05: DIGITAL DISSECTED
Streaming services are driving all the growth in the record industry today. But which streaming services matter and how can DIY artists get their music streaming? Last presented: ITO London Feb 2018

CLICK HERE TO DOWNLOAD THE SLIDES

Further reading
CMU:DIY Lecture Notes: The Streaming Business


06: GETTING A GIG
For established artists touring is now a key revenue stream though at the outset gigging is often more about building a fanbase. Find out how to put on gigs, how to get gigs and how to use gigs to reach new fans. Last presented: ITO Bristol Jan 2018

CLICK HERE TO DOWNLOAD THE SLIDES

Further reading
Industry Takeover Manual: Chapter Five


07: WHERE LABELS & PUBLISHERS FIT IN
As your career progresses you might want to start working with a label or publisher to help you manage and market your songs and recordings. We explain what labels and publishers do, and what record and publishing deals might look like. Last presented: ITO London Jun 2017

CLICK HERE TO DOWNLOAD THE SLIDES

Further Reading
Industry Takeover Manual: Chapters Seven and Eight
The MMF Deals Guide produced by CMU Insights